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Friday, October 16, 2026
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The Year's Most Popular Films Told Us to Consume the Wealthy Yet Again. We Still Ignore the Message.

A recurring theme courses through many of 2025's popular films. This concept that goes far back to the days of Charlie Chaplin. Within the DCU reboot *Superman*, the villain is a jealous, sociopathic billionaire using his vast wealth to smear Earth's superhero icon while controlling world events for his own profit. In *Jurassic World: Rebirth*, the antagonist is a wealthy pharmaceutical heir investing vast sums to trap the heroes into a monster-filled death trap to boost his wealth. Within the animated sequel *Zootopia 2*, the wrongdoers are a dynasty of ultra-rich lynxes who pilfered a kindly mom’s beneficial creation and pinned the blame on her for murder, all for their own profit.

A Lineage of Cinematic Elite Villainy

Within the dystopian thriller *The Running Man*, a wealthy media magnate plays a wealthy villain running a TV network that profits hugely by preying upon and eliminating people living in desperate poverty, while employing digital impersonations and a powerful propaganda machine to depict them as greedy, lazy, scary criminals. *Wicked: For Good* doesn't highlight class division quite that directly, but its villains enjoy conspicuous opulence while preying upon and oppressing Oz's disadvantaged inhabitants, forcing them out of jobs and into bondage. *Ne Zha 2*, the year's highest-grossing movie, sets the scrappy people of a impoverished farm town against arrogant elites who dwell in opulent sky-high mansions floating overhead. Interestingly, the zany comedy reboot *The Naked Gun* focuses on a billionaire's plan to bring about worldwide catastrophe — for his own profit, naturally.

There’s nothing especially new in a string of movies taking it as a given that the affluent have too much power, no morals or empathy, and a endless, demanding appetite for more wealth. "Rich people are villains and everyday folks are heroes" as a plot device dates back to the early days of film, with Chaplin’s silent movies setting his perpetually impoverished Little Tramp character against tycoons, bosses, and bumbling wealthy fools. Beginning with the Mickey Rooney/Judy Garland "Let’s put on a show" films of the 1930s to the 1980s dance movies that revised that very premise for the era of the rapacious, destructive Silicon Valley antagonist, the entire history of cinema is replete with "eat the rich" stories, which presume that affluence is contrary to fundamental decency, and exalt the overthrowing, routing, and sometimes destruction of elite figures.

The Release That Fails to Transform

Nevertheless, somehow, we never get around to taking down the wealthy. Every time elected officials respond to a public shooting event by pointing fingers at popular entertainment, I sigh with frustration, because if people actually were that susceptible — if repeated viewing to an idea via media was enough to allow it to permeate the public consciousness — surely American society would not continue to worship billionaires. Still the headlines demonstrates constantly that a alarming number of Americans instinctively link affluence to competence and social worth, even after decades of the world's most beloved movies promoting the opposite.

Actually, it seems like the never-ending cycle of eat-the-rich storylines in American cinema has provided us with a pressure release that hinders real-world action. Offered a steady diet of predominantly happily-ever-after tales where the everyman triumphs, while the billionaires are defanged and humiliated, everyone can finish the film satisfied about good conquering evil. These movies are like moral fairy tales, pretending that society is just, and that determined protagonists will identify any corrupt individuals among the largely industrious, moral, worthy wealthy who pulled themselves up through sheer effort.

A Sharper Tone in 2025

Although 2025's movies do not break new ground in that sense, they indeed follow some recent trends among eat-the-rich stories: They’re getting angrier, more incisive, more specific, and seemingly more lethal. It’s rarely enough in the current era to see rich people be taught a lesson in humility, like in 1941's *Sullivan's Travels*, or be stripped of wealth to the people they subjugated, like in 1983's *Trading Places*. In 2025, avaricious, malicious wealthy people were killed by mythological beasts (*Death of a Unicorn*) and consumed by a colossal prehistoric creature (*Jurassic World: Rebirth*). They were destroyed on a distant sphere (*Mickey 17*) and shot in the face directly on national television (*The Running Man*). They were murdered with a corkscrew (*Companion*) and beaten to death by an ambitious rival (*Him*).

"Very few of 2025’s super-wealthy villains get the hauled off to jail conclusion, possibly since it’s become so apparent that rich people operate under their own legal rules, and are very likely to purchase their freedom."

The "arrested and awaiting trial" outcome no longer satisfies anymore. Rather, these villains are prone to meet their end at the conclusion of their movies, often in particularly grotesque, ironic ways.

Significant Exceptions

There are exceptions, of course. Lex Luthor in *Superman* is only humiliated, exposed, and sent to prison. Evil mastermind Julian Dillinger in *Tron: Ares* ends up banished to the digital realm, teasing that he is being saved for a follow-up film. Korda in Wes Anderson's *The Phoenician Scheme* is stripped of all his money and is reformed as a person. The Lynxley family members in *Zootopia 2* are unmasked as thieves and liars, but they don’t meet|avoid

The writer

Lauren Oconnor

Elara is a seasoned strategist with over a decade of experience in business innovation and digital transformation.

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